How to Start an Online Store in India Without Coding – The Aasaan Way
India’s ecommerce landscape is booming. With the rise of internet access and digital payments, starting an online business has never been easier. But here’s the catch — not everyone knows how to code, and hiring developers can be expensive. That’s where no-code platforms like Aasaan step in to simplify the game.
In this blog, we’ll walk you through how to start an online store in India without coding, using the Aasaan platform — step by step. Whether you’re a small business owner, a first-time entrepreneur, or someone with a passion for selling, this guide is your one-stop solution to launching a successful ecommerce startup.
Why Start an Online Store in India?
Before we dive into the how, let’s understand the why. Here’s why it makes sense to go digital:
- Growing ecommerce market: India’s ecommerce industry is expected to reach $200 billion by 2026.
- Wider audience reach: Your products can be sold across the country — or even globally.
- Low setup cost: Unlike a physical store, a digital store setup doesn’t require large investments.
- Flexible business model: Sell 24/7 without worrying about overhead costs.
Whether you want to sell fashion, home décor, handmade goods, or services, building an online store is the smartest move in 2025.
The Traditional Way vs. The Aasaan Way
Traditionally, starting an ecommerce website meant:
- Learning to code or hiring a developer
- Buying hosting and domain
- Managing website design, checkout, and payment integration manually
But not anymore.
With Aasaan, you can launch an ecommerce site in minutes. No technical skills required. Just drag, drop, and sell!
What is the Aasaan Platform?
Aasaan is a no-code ecommerce platform that helps you build an online store without writing a single line of code. It’s built for Indian entrepreneurs who want to sell online quickly and affordably.
Top Features of Aasaan:
- Mobile-optimized store designs
- Integrated payment gateways (UPI, Paytm, Razorpay, etc.)
- Inventory and order management
- Social commerce integrations (WhatsApp, Instagram)
- Shipping and delivery support
- Marketing tools to grow your audience
Step-by-Step: How to Start an Online Store in India Without Coding
1. Define Your Business Niche
Ask yourself:
- What products or services do I want to sell?
- Who is my target audience?
- What makes my offerings unique?
Define your niche clearly before going live.
2. Sign Up on the Aasaan Platform
Go to www.aasaan.app and sign up for a free trial.
Within minutes, you’ll be guided to create your store by choosing:
- Your store name
- Category of products
- Basic store design
And the best part? No coding skills required.
3. Customize Your Store
Once signed in, you can start personalizing your store:
- Upload your logo and banner images
- Choose your store colors and layout
- Add product categories
Aasaan’s intuitive dashboard makes customization feel effortless.
4. Add Your Products
Click on ‘Add Product’ and start filling in the product details:
- Name
- Price
- Description
- Images
- Variants (size, color, etc.)
Bulk uploads are supported too — huge time-saver.
5. Set Up Payments
Aasaan comes with pre-integrated Indian payment gateways like:
- Razorpay
- Paytm
- UPI
- Net banking
- Credit/Debit cards
Just connect your bank account and start accepting payments securely.
6. Set Up Shipping & Delivery
Choose from top logistics providers like Delhivery, Shiprocket, and India Post.
You can:
- Set shipping zones and rates
- Automate delivery tracking
- Offer multiple delivery options
7. Launch Your Online Store
Once everything looks good — click Publish.
Your store will go live with a custom domain or you can link your existing one.
Promote Your Store: Start Selling Smart
Having a store is one thing. Driving traffic is another. Here’s how Aasaan helps you market:
➤ Share on WhatsApp and Instagram
Send products directly via WhatsApp DMs and Instagram messages.
➤ Use SEO and Content Marketing
Write blogs and optimize your product pages for keywords like ecommerce India, sell online, and online business in India.
➤ Run Offers and Discounts
Use built-in marketing tools to launch flash sales, coupon codes, and bundle deals.
➤ Track Your Performance
A detailed analytics dashboard shows:
- Visitors
- Sales trends
- Top-performing products
So you can improve continuously.
Why Aasaan is Perfect for First-Time Sellers
- ✅ Zero coding
- ✅ Low startup cost
- ✅ Fast go-live time
- ✅ Local payment and delivery integrations
- ✅ Built for Indian ecommerce
You can go from idea to live store in under 1 hour.
Real Success Stories
Thousands of small businesses across India are growing online with Aasaan:
- Boutique stores from Jaipur
- Home bakers from Bangalore
- Organic farmers from Kerala
If they can do it, so can you.
Final Thoughts
Starting an online store in India without coding is not only possible — it’s easier than ever.
With Aasaan, you’re not just building a website. You’re building a business.
Your customers are already online. It’s time your business joined them.
